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MaxPoint Interactive 
General Information
Business: MaxPoint provides a leading business intelligence and marketing automation software service, which we refer to as our solution, that enables national brands to drive local, in-store sales. National brands use our MaxPoint Intelligence Platform to predict the most likely local buyers of a specific product at a particular retail location and then execute cross-channel digital marketing campaigns to reach these buyers. Business intelligence is at the core of our solution, which leverages high-velocity data processing and proprietary statistical models to continuously analyze more than 10 billion daily data attributes to delineate consumers' real-time purchase intent.
Industry: ADVERTISING
Employees: 323 Founded: 2006
Contact Information
Address: 3020 Carrington Mill Blvd., Suite 300, Morrisville, NC 27560, US
Phone: (800) 916-9960
Web Address: www.maxpoint.com
View Prospectus: MaxPoint Interactive
Financial Information
Market Cap: $ 294.0 mil
Revenues: $ 106.5 mil (last 12 months)
Net Income: $ -13.0 mil (last 12 months)
IPO Profile
Symbol: MXPT
Shares (millions): 6.5
Price Range: $11.50 - $11.50
Est.$ Volume $ 74.8 mil
Manager / Joint Managers Goldman Sachs/ Deutsche Bank Securities/ Pacific Crest Securities
Co Managers Needham & Company/ William Blair
Expected to Trade 3/6/2015
Status Priced
SCOOP RATING Available only to Subscribers
RATING CHANGE Available only to Subscribers


 
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